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idea-to-market

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How to Pass App Store Review: Guideline 4.3 Spam

Publishing similar apps is considered spamming. Yet there are valid reasons to develop multiple apps from the same code base. Here is what you need to know to avoid being labeled as spammer by app reviewers.

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Look-Alike Apps are Considered Spam by App Review

Some developers’ app updates were rejected from the App Store because their apps look similar. Worse, some others were marked as spammer due to publishing apps that looks like another developer’s app. How can you avoid this?

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How To Pass App Store Review: Guideline 4.2 Design – Minimum functionality

Delivering a “minimum viable product” won’t be viable if your app isn’t going to pass App Store Review. Is your app “good enough” for the App Store? Is it appropriate for the App Store and not better off in the web? Read on to ensure your app pass the gates of App Review.

Stressed Out

Lean Startup is Crap!

Why trusting the lean startup methodology can cause false negatives for your otherwise bright ideas. See the pitfalls of running lean and how you can walk past through them.

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